Tag - Branding


Your Employees are Your Brand

Every successful brand has a great brand persona, but social media has a brought a brand-new age of company-wide transparency. Recognizing that your employees are your company is the first step into creating loyalty to your brand by having each employee take ownership of their public face. You cannot develop relationships with potential clients without being mindful of the free flow of information on the internet, if you have no online presence, no reviews (or bad reviews) initial impressions […]